Employees are looking for an employer and a job that is meaningful. That they can identify with. Whose values they share. An organization must make these values not only visible, but also tangible. In order to leave a lasting impression on potential and existing employees.
Employees are looking for an employer and a job that is meaningful. That they can identify with. Whose values they share. An organization must make these values not only visible, but also tangible. In order to leave a lasting impression on potential and existing employees.
Cases – Insights into our successes.
Brand development + campaign
Within its group of companies, the insurance company offers a wide range of services such as facility management, caterina and IT support. In order to meet the constant need for specialists and young talent across all areas, we developed an employer branding platform and a campaign to attract potential trainees and career changers.
TUI’s global HR platform
Dievision is supporting and developing the global integration of the HR platform. Instead of individual solutions in the country markets, there is now: an infrastructure, an application system, a content and design framework. Particular attention was paid to the complex connection of the website to the internal technology solutions (SAP Success Factory) and processes in order to enable simple and efficient applicant management.
Employer branding + campaign
The market leader for mobile sales solutions is regularly looking for craftsmen and technicians with a very broad range of skills for its production of customized market vehicles. Following an employer branding process (including workshops), we developed a cross-media campaign that turns the brand's special quality standards into an invitation for new employees.
Global employer branding approach
Building on the brand claim, we developed a platform for global EB activities. Based on a series of workshops and target group profiles developed by us, internationally adaptable campaign approaches were created for a wide range of channels - as well as ideas for internal communication.
Think first, then act. Following this maxim, we create strategic action platforms for the further development of brands and companies - with a focus on customer insights and clearly defined goals.
Brand &
Strategy
Positioning strategies · Kommunikationsstrategien · Brand-Management · Transformation & Innovation · Employer Branding
Kommunikationsstrategien
Brand-Management
Transformation & Innovation
Employer Branding
From idea to impact: we develop creative concepts that move people and achieve marketing goals. From selective digital measures to fully integrated campaigns across all channels.
Creation &
Content
Campaigning · Content-Marketing · Social Creation · Brand Identity & Corporate Design · 3D- & Motion Design · AR & VR-Anwendungen · UI/UX-Design · Corporate Publishing
Social Creation · Corporate Publishing
Brand Identity & Corporate Design
3D- & Motion Design · UI/UX-Design
AR & VR-Anwendungen
The right message in the right place at the right time: our data-driven and real-time optimized media concepts ensure efficiency, transparency and an optimized marketing ROI.
Digital
Media
Media planning & buying · Data Driven Marketing–Programmatic Advertising · Social Campaigning · Performance & Affiliate Marketing · Search engine marketing (SEA) · Suchmaschinenoptimierung (SEO) · Data Analytics
Data Driven Marketing–Programmatic Advertising
Social Campaigning · Data Analytics
Performance & Affiliate Marketing
Suchmaschinenmarketing (SEA)
Suchmaschinenoptimierung (SEO)
We make IT work: Based on your requirements, we build complex web solutions and digital infrastructures - for international corporate portals, effective transaction sites and everything that goes with them.
Tech &
Development
Backend-Developement · Frontend-Developement · CRM systems · Data Integration Solutions · E-Commerce Solutions · Enterprise technology · Hosting · Mobile Solutions · Apps
Frontend-Developement
Data Integration Solutions
E-Commerce Solutions · CRM-Systeme
Enterprise-Technologie · Hosting
Mobile Solutions · Apps
Our path to the benchmark
essentials - Our way to the benchmark
Fields of action
• Internal status quo (corporate goals, overall strategy, HR strategy, brand, perception as an employer)
• External status quo analysis (competition, impact of previous measures)
• Development of candidate journey
• Corporate brand strategy
• HR strategy & management concepts
• Development of employer brand and EVP
• Realization / implementation
Possible formats/actions
• Status meetings Analysis
• Input workshops with new and long-standing employees / potential employees employees
• EVP development workshop
• Process ambassadors
• Project board
• Launch events / internal communication
• Feedback formats
Tools
• Adform as a central platform for programmatic advertising
• Google Ads for SEA, display and video ads in the Google network and on YouTube
• Social media: Facebook, Instagram, Twitter
• Career networks: XING and LinkedIn
• Newsletter tools for email campaigns linked to CRM and website systems
We are playable - go for it!
Jan Jaspersen und Dr. Stephan May
Dievision – Agency for Communication
Robert-Koch-Platz 10
30173 Hannover
Tel. +49 511 28 87 91-0
E-Mail hallo[at]dievision.de
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Contact
Dievision – Agentur für Kommunikation
Robert-Koch-Platz 10
30173 Hannover
0511 28 87 91-0
- © 2024 Dievision